Why Niche Dating Sites Are The Way To Go

April 26, 2008 · Filed Under Finding a Niche 

Mark Brooks has a great piece on the growing power of niche dating sites, which are gaining ground on the big players by providing a more focused audience.

In the internet dating space, bigger is not always best. According to the latest U.S. numbers from Hitwise, the top niche dating sites are steadily gaining market share while their big mainstream counterparts stagnate.

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